We are in the process of rebuilding the GILL Media website. But this rebuild unlike the one 2 years prior (yes I said 2 years) has a completely new approach. Our new website puts our Blog front and centre. I believe that websites of the future will be more and more about providing quality information and building a relationship with prospects. If you compare this to a typical … [Read more...] about 3 Reasons Your Website Might Fail
Domain Registration is an SEO Strategy Domain Registration is a fairly simple task and with cheap domain registration being pretty much the standard it is absolutely silly not to register your domain if you haven't already. But what web address do you register? There are really two key strategies that we recommend for your domain name. Strategy 1 - Your Brand This one kind of … [Read more...] about How-To Get The Most From Domain Registration
Learn How To Do Basic Keyword Research Keyword research could very well be the most critical component of establishing your online strategy for your website. In fact, if you don't have a domain yet for your business, keyword research should really begin before you get that domain. There is significant value in having your keywords within your domain if building a brand around … [Read more...] about Getting Your Website to Page 1 – Requires Keyword Research
I am so amazed at the amount of companies that still believe there is a magic button that will perform instant search engine optimization. Google’s Matt Cutts gave an interview to Eric Enge of Stone Temple Consulting where he revealed some things that would help those trying to improve optimization results with some solid tips. Although the interview was lengthy I have … [Read more...] about Don’t try to cheat Google says Matt Cutts
It’s important to build rank on all three major search engines (Google, Yahoo! and Bing) but let’s face it: Google is king, so Google optimization is important to search engine optimization that builds quality traffic. All search engines have things in common, but Google optimization is about identifying and taking advantage of the specific values used in Google’s search … [Read more...] about Google Optimization: How is it Different from Standard SEO?
How should you market your business online? If you’re a business just venturing into the realm of internet marketing strategies you’ll encounter dozens of options, offers, and approaches. The trick to adopting a successful internet marketing strategy is to define your targets, clients or customers, set goals, and understand the potential and limitations of each method. Let’s … [Read more...] about Internet Marketing Strategies: Which One is Right for You?