Repurpose Your Content: Turn Blog Posts into Videos and More... Blogging may be the bread-and-butter of content marketing, but it's certainly not the only form of content. Not everyone enjoys getting information this way. That's why video and podcasts are so popular. If you want to reach the greatest number of people, you're going to have to publish content in different … [Read more...] about Turn Your Blog Posts into Videos
Nothing attracts attention like a good controversy. Whether it's political, social, or academic, we just can't seem to look away from those heated debates. So naturally, you might think about using controversy as a way to attract people to your blog. A controversial topic can definitely generate some traffic, but is it the way to go? There isn't an easy answer to this … [Read more...] about Are You Ready to Cover a Controversial Topic?
Do you even blog? Blogging has become almost ubiquitous. And it's serious business too. A blog is much more than a way to share information and ideas. It is also a marketing tool and a very powerful one at that. Not convinced? There are numbers to back it up. If you aren't sure it's worth your time, effort, and money, I urge you to withhold judgment until you consider … [Read more...] about 10 Statistics that Prove the Importance of Blogging
The Importance Of Effective SEO In Reputation Management There is no online merchant, blogger or website administrator who doesn’t have an inkling of what effective SEO is. All these people recognize its importance and its role in online marketing and demand generation. What Is Reputation Management? Another popular strategy among online entrepreneurs, … [Read more...] about The Importance Of Effective SEO In Reputation Management
How to Find New Content Creation Opportunities Content marketing is where a lot of focus from the entire digital marketing industry is falling this year, and this is set to be the case for the near future, too. Why is content marketing important? Fresh content on your own website (your blog) is great for your SEO as well as for showing your expertise to your audience. … [Read more...] about How to Find New Content Creation Opportunities