• Skip to main content
  • Skip to primary sidebar
  • Skip to footer

GILL Solutions

Growing your business..Should be Strategic!

  • Our Process
  • Services
    • Full Service
      • Search Engine Optimization Service
      • Conversion Optimization
      • PPC Advertising Management
      • Social Media Marketing Service
      • Full Stack Development
    • Google Analytics Audit
    • Marketing Coach
    • Domains & Hosting
  • Training
    • Marketing Certification
      • Conversion Optimization Certification
      • Digital Advertising Certification
      • Search Engine Optimization Certification
      • Marketing Automation Certification
      • Content Marketing Certification
      • Social Media Strategy and Deployment Certification
    • Google Analytics Training
  • About
    • Our Story
    • Contact Us
  • Call 1-877-801-4090

Feb 11 2011

Search Engine Optimization Promises via Email Spam

Search Engine Optimization Promises via Email Spam

Each morning I wake up to a dozen or so uninvited emails. Each one promising me business success with quality inexpensive search engine optimization or link building services. It dawned on me that many businesses, maybe yours included, are trying to understand and build success on the web and you must wonder how these people found you. Do they know something about your business that you don’t? Are you missing out on this one opportunity that could make the difference? Is your site going to fail if you don’t at least find out what they know?

First you need to stop wondering. These emails are for the majority, a courtesy of email spamming (marketing) that really doesn’t have anything to do with you at all. In fact the person sending the email (usually computer generated merges) hasn’t likely even looked at your website. However, somewhere they’ve either secured your email, utilized a generic info@ or sales@ your domain, or one of many other marketing strategies utilized to get a working email address. However they got your email, doesn’t change the fact that they likely don’t know anything about your website.  (Frankly I’m in the business and I get hundreds of these types of emails monthly)

Yet it’s very “personal” when you receive an email despite potentially knowing the person really isn’t talking to you, at least until you talk to them (and curiosity can often pull you in). The worst thing you can do is reply. Then you’re on their confirmed list, and they can slowly wear you down. Drive enough insecurity and doubt into you and you might be willing to invest 100, 1000, 5000 dollars or more. It’s a volume game. Granted some of these marketing firms may have a very skilled workforce, that can achieve good results (over time) with your website and the search engines. But how do you weed out the online marketing fly by nights from the legitimate businesses?

Understanding that search engine optimization is a set of skilled steps that need to be consistently employed to obtain long term success is a good first step. If you’re comfortable with online marketing strategies, and have a solid strategy laid out, then you might be in a position to selectively communicate with providers for specific services. However, there is a lot more to SEO (search engine optimization) than sequenced steps. Beginning with business planning – an overall strategy you will deploy, should be the first step, and I highly doubt you’ll get that from someone trying to sell you a service through email spam.

What’s your experience with your morning surplus email?

[ad name=”Post-Banner”]

Written by George Gill · Categorized: Blog, Email Marketing, Marketing, Search Engine Marketing · Tagged: economical search engine optimization, google optimization, internet marketing strategies, search engine marketing, seo basics

About George Gill

George Gill is the founder of GILL Solutions. He lives in Peterborough Canada, and is an avid learner, passionate trainer and speaker. For over 20+ years, he's helped businesses implement growth strategies and systems to consistently out perform their expectations. Measurement is always key!

Primary Sidebar

Follow Us

  • Facebook
  • LinkedIn
  • Twitter
  • YouTube

Email Newsletter

Sign up to receive email updates weekly and to hear what’s going on with us!

Business Strategy

GILL Solutions Management Is an Industry Game Changer in Canada

March 9, 2022 By George Gill

GILL Solutions Management takes pride in its ability to deliver world-class digital solutions for reasonable costs. We’re an experienced team that works with businesses in identifying the most optimal ways to … Continue Reading about GILL Solutions Management Is an Industry Game Changer in Canada

Important Benefits of Facebook for Your Business

May 15, 2020 By George Gill

Whether you are a person who likes social media or not, if you're in business, there is a good chance that at some point you've considered FaceBook for your business. Understanding what the benefits are, is an … Continue Reading about Important Benefits of Facebook for Your Business

Before You Start – Is Social Media Marketing Profitable

May 14, 2020 By George Gill

We all know Social Media is popular. But before your business goes down the path of investing resources and budget into this marketing channel, you need to know what to expect. Most importantly can it be profitable … Continue Reading about Before You Start – Is Social Media Marketing Profitable

Do You Have to Pay for Search Engine Optimization

May 12, 2020 By George Gill

Every business I have ever spoken to has unanimously agreed, they would love to be on page one of Google for the keywords directly related to their business. Most believe they deserve to be at the top, and the … Continue Reading about Do You Have to Pay for Search Engine Optimization

How Important is Conversion Optimization to Your Business

May 11, 2020 By George Gill

With over 20 years in the digital marketing field, the number one approach to quickly generate the greatest impact on a business's results that I've witnessed has been accomplished through conversion rate … Continue Reading about How Important is Conversion Optimization to Your Business

Why is Siteground so expensive vs competitors

Why is Siteground so Expensive vs Competitors

May 7, 2020 By George Gill

Hosting your website is a very big deal for many reasons that we'll discuss in this article. Siteground is a hosting company (click to see Siteground's current offer) we often recommend, even though they tend to be … Continue Reading about Why is Siteground so Expensive vs Competitors

Footer

GILL Solutions Management
7901 4th St. N STE 4155
St. Petersburg, FL 33702

GILL Solutions Management
3080 Yonge Street, Suite 6060
Toronto, Ontario M4N-3N1

Follow Us

  • Facebook
  • LinkedIn
  • Twitter
  • YouTube

GILL Solutions Management
P.O. Box 30024 RPO Chemong
Peterborough, Ontario, K9H 7R4

  • Terms and Conditions
  • Privacy Policy
  • Our Blog
  • Student Login
  • Contact Us

©2020 GILL Solutions Management LLC