Content marketing is one of the easiest ways to gain the trust of consumers as an authority in your industry. We operate in a buyer-driven market where buyers reach out to sellers, fully informed on what they want, specifications they require and their reasons for those requirements. According to this study, consumers spend an average of 79 days conducting online … [Read more...] about How to Target Potential Customers using Content Marketing Strategies
Get ready to turn your online marketing campaigns from good to great, Where has 2017 gone? Yes, I know 2017 isn't over yet – but somehow it feels like the year has flown by. With just 4 months left in the year, and a potentially busy season ahead, come new challenges and victories for various aspects of our lives and businesses too. Accordingly, this includes taking some … [Read more...] about 4 Crucial Steps to Make Your Online Marketing Campaigns More Successful
Some experts estimate that nearly 360 million people across the world suffer from some form of hearing loss. Despite this staggering figure, most people do not even know about it. Have you considered strategic marketing solutions to help you in your efforts of spreading hearing loss awareness. Add A Blog To Your Website Your business probably already has a website. But a … [Read more...] about Spreading Hearing Loss Awareness Through Marketing.
Social media marketing is under-utilized and misunderstood in general. But when it comes to lead generation, few marketers are making good use of the social tools available. That's a big missed opportunity because social media can be the perfect tool for generating leads. The problem is that many users zero in on likes and shares, then forget about the end goal. Yes, … [Read more...] about Make Social Media Work for Lead Generation
Why read an article or blog post when you can just watch a video? Not everyone thinks that way, of course. If you thought that, you might not be reading this right now. But a lot of people do prefer to get all kinds of information through video. That's why video marketing is such a powerful tool. Video has a lot of advantages. First and foremost, videos allow for easy … [Read more...] about The Power of Video in Your Marketing Mix