Image Source: Freepik Content marketing is one of the most cost-effective digital marketing strategies nowadays. When implemented strategically, it can do wonders for attracting new customers and nurturing your existing ones, boost your brand recognition and awareness, and help you create loyalty and trust with your prospects. However, creating engaging content can be challenging, […]
content marketing
2018 Product Launch Formula
>> To get the free training, go here now! Training is a big deal for us here at GILL Solutions. Both what we create, and what we consume. Each year we invest heavily in training for our team members to keep on the cutting edge of strategies, trends, and tools. Every once in a […]
How Net Neutrality Might Affect Your Business
Net Neutrality has been a topic of discussion lately, especially in the United States of America. But what’s it all about, and how might Net Neutrality affect your business? Let’s find out… On the 14th of December 2017, the FCC (Federal Communications Commission) voted to repeal some of the regulations that protected net neutrality. Long […]
Content Curation: Here’s What You Need to Know
It can be difficult knowing how to approach your audience sometimes. On the one hand, it’s important that your content always be fresh and relevant. On the other hand, you want to show that you recognize viral trends that appeal to your audience. The fact is that, while original, branded content is an important element […]
7 Key Elements for an Effective B2B Content Marketing Strategy
How is your content marketing strategy working for you? According to this report by Content Marketing Institute, in 2016, 63% of B2B marketers reported being extremely committed to content marketing. However, only 22% of B2B marketers reported being extremely successful with their approach to content marketing. What does this tell you? Today, the most recommended […]
