Image Source: Freepik Content marketing is one of the most cost-effective digital marketing strategies nowadays. When implemented strategically, it can do wonders for attracting new customers and nurturing your existing ones, boost your brand recognition and awareness, and help you create loyalty and trust with your prospects. However, creating engaging content … [Read more...] about 6 Ways to Diversify Your Content Marketing Strategy
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How Net Neutrality Might Affect Your Business
Net Neutrality has been a topic of discussion lately, especially in the United States of America. But what's it all about, and how might Net Neutrality affect your business? Let's find out... On the 14th of December 2017, the FCC (Federal Communications Commission) voted to repeal some of the regulations that protected net neutrality. Long before, and even after this … [Read more...] about How Net Neutrality Might Affect Your Business
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Tips for Successful Video Advertising in 2018
Is Video Advertising part of your overall marketing strategy for 2018. If it's not, you may want to reconsider. For the last several years, brands, and companies alike have reported that a good chunk of their marketing budgets has been going to creating video content. Considering some of the statistics that come with those reports, we can easily see why. 'Visual content' … [Read more...] about Tips for Successful Video Advertising in 2018
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Advantages of Video Marketing for Brand Promotion
Mаrkеtіng іѕ one оf thе mоѕt іmроrtаnt аѕресtѕ of a buѕіnеѕѕ. Wіthоut effective marketing, a business will struggle to bесоmе successful, even іf іtѕ рrоduсtѕ аnd services аrе exceptional. However, mоѕt trаdіtіоnаl mаrkеtіng methods аrе slowly becoming ineffective іn thіѕ Information Age. Online marketing tесhnіquеѕ hаvе proved muсh mоrе еffесtіvе than оfflіnе methods. Vіdео … [Read more...] about Advantages of Video Marketing for Brand Promotion
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The Power of Video in Your Marketing Mix
Why read an article or blog post when you can just watch a video? Not everyone thinks that way, of course. If you thought that, you might not be reading this right now. But a lot of people do prefer to get all kinds of information through video. That's why video marketing is such a powerful tool. Video has a lot of advantages. First and foremost, videos allow for easy … [Read more...] about The Power of Video in Your Marketing Mix
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