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analytics

Mar 12 2014

Why Measurement Eludes Most Businesses

analytics measure key metrics

Business measurements for success define our future. Agree? “What’s measured improves” ~ Peter Drucker I think we all can agree, that without sheer luck on our side, the above quote is essential to improvement and resulting success. So let me ask you this… Do you measure in all the critical areas of your business, and frankly […]

Written by George Gill · Categorized: Business Strategy · Tagged: analytics, conversion optimization, marketing, video

Oct 04 2013

Web Analytics: What Every Aspiring Business Person Should Know

Google Analytics Audit

“Measure how your business is doing.” Business people have been using this statement all the time – and you know what? It actually makes sense. In order to have a booming business, you will need to actually understand how it’s doing. You will need to learn about how your target audience is reacting to particular […]

Written by gcruz · Categorized: Business Strategy, Marketing · Tagged: analytics, business strategy, google analytics, online marketing, website traffic

Jul 29 2013

5 Tips To Custom Dashboards In Google Analytics

For Google Analytics beginners and advanced users alike, tips to create custom dashboards will automatically save you time when analyzing data. Custom dashboards should have metrics that can effectively track and display your web site’s criteria in a metric view which you decide. Allowing you the ability to target in on the information that’s most […]

Written by George Gill · Categorized: Business Strategy, Marketing · Tagged: analytics, conversion optimization, google analytics

Jun 14 2013

3 Easy Steps – How To Build A Custom Report In Google Analytics

How to build a custom report in Google Analytics can be invaluable, and it only takes a few seconds to make. This allows you to change the standard report so that you can easily check detailed information, and it removes anything unessential from the standard report. The steps to making a Google Analytics custom report […]

Written by George Gill · Categorized: Business Strategy, Marketing · Tagged: analytics, conversion optimization, digital marketing, google analytics

Apr 23 2013

Top 10 Things to Analyze from Google Web Analytics

Google Analytics is a leading on-site web analytics tool available today to arrive at the actual performance of your website primarily from a commercial perspective. Insightful details from  Google Web Analytics can help you plug the gaps on how your website interacts with its intended audience. Let us explore the following 10 important things that […]

Written by George Gill · Categorized: Marketing · Tagged: analytics, conversion optimization, google analytics

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Business Strategy

GILL Solutions Management Is an Industry Game Changer in Canada

March 9, 2022 By George Gill

GILL Solutions Management takes pride in its ability to deliver world-class digital solutions for reasonable costs. We’re an experienced team that works with businesses in identifying the most optimal ways to … Continue Reading about GILL Solutions Management Is an Industry Game Changer in Canada

Important Benefits of Facebook for Your Business

May 15, 2020 By George Gill

Whether you are a person who likes social media or not, if you're in business, there is a good chance that at some point you've considered FaceBook for your business. Understanding what the benefits are, is an … Continue Reading about Important Benefits of Facebook for Your Business

Before You Start – Is Social Media Marketing Profitable

May 14, 2020 By George Gill

We all know Social Media is popular. But before your business goes down the path of investing resources and budget into this marketing channel, you need to know what to expect. Most importantly can it be profitable … Continue Reading about Before You Start – Is Social Media Marketing Profitable

Do You Have to Pay for Search Engine Optimization

May 12, 2020 By George Gill

Every business I have ever spoken to has unanimously agreed, they would love to be on page one of Google for the keywords directly related to their business. Most believe they deserve to be at the top, and the … Continue Reading about Do You Have to Pay for Search Engine Optimization

How Important is Conversion Optimization to Your Business

May 11, 2020 By George Gill

With over 20 years in the digital marketing field, the number one approach to quickly generate the greatest impact on a business's results that I've witnessed has been accomplished through conversion rate … Continue Reading about How Important is Conversion Optimization to Your Business

Why is Siteground so expensive vs competitors

Why is Siteground so Expensive vs Competitors

May 7, 2020 By George Gill

Hosting your website is a very big deal for many reasons that we'll discuss in this article. Siteground is a hosting company (click to see Siteground's current offer) we often recommend, even though they tend to be … Continue Reading about Why is Siteground so Expensive vs Competitors

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