Image Source: Freepik Digital marketing is comprised of so many different segments, that it’s not so strange that many of them are still misunderstood or even under-appreciated by certain businesses. One aspect of digital marketing that remains steadfast in its leading role, however, is content in all of its diverse, ever-changing, audience-driven formats. In terms […]
content creation
5 Reasons You Need Google AdWords Training In 2018
Wеbѕіtеѕ thrіvе оn traffic. Buѕіnеѕѕ websites nееd сuѕtоmеrѕ. Blogs nееd соnѕumеrѕ tо rеаd them аnd subscribe. What’s your strategy this year to acquire more quality traffic to your business? Google AdWords Training may be a solution. Aѕ a wеbѕіtе owner wanting to achieve better ROI in 2018, you’ve allocated tіmе to drіve quality traffic tо […]
Content Curation: Here’s What You Need to Know
It can be difficult knowing how to approach your audience sometimes. On the one hand, it’s important that your content always be fresh and relevant. On the other hand, you want to show that you recognize viral trends that appeal to your audience. The fact is that, while original, branded content is an important element […]
7 Key Elements for an Effective B2B Content Marketing Strategy
How is your content marketing strategy working for you? According to this report by Content Marketing Institute, in 2016, 63% of B2B marketers reported being extremely committed to content marketing. However, only 22% of B2B marketers reported being extremely successful with their approach to content marketing. What does this tell you? Today, the most recommended […]
How to Target Potential Customers using Content Marketing Strategies
Content marketing is one of the easiest ways to gain the trust of consumers as an authority in your industry. We operate in a buyer-driven market where buyers reach out to sellers, fully informed on what they want, specifications they require and their reasons for those requirements. According to this study, consumers spend an average […]
