Have you ever wondered why big companies have such loyal customers? For example, many people choose to ignore small coffee shops around them to buy coffee from Starbucks. Some even go off their work/school routes every morning just to get a cup of coffee from Starbucks, even when presented with other options. This is not necessarily because Starbucks coffee is the best, … [Read more...] about Here’s why Consumers are fiercely Loyal to Fortune 500 Companies
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