Google Analytics Dashboard #21- Social Media
Are you using Google Analytics to the max? If you are then you know the power of dashboards. If you’re not, don’t worry, you’ve come to the right post to up your analytics and measurement game! Google Analytics Dashboards will help turn you into the measurement ninja you truly desire (okay maybe not, but they sure do help bring some clarity).
Benefits of Google Analytics Dashboards
Google Analytics Dashboard’s provide quick insight into the metrics you need to know fast and easy. Pre-formatted, you’re able to at a glance evaluate the metrics you deem as important to a particular strategy or campaign. So often an under-utilized feature of Google Analytics, we thought we’d help you out, with a few great dashboards pre-formatted to start.
To learn how to apply the power of Google Analytics to your business as well as the many features available to you, see our Advanced Google Analytics Training for more help on using Google Analytics. Now onto the dashboards..
Who needs this Social Media dashboard?
- Everybody who uses social media to promote their site
- People who track social media conversions
- People who create custom social media campaigns
- Everyone who gets traffic from social media
Requirements
- Google Analytics must be installed
- Custom Campaigns need to be used
- Goals need to be setup
How can this dashboard help you?
This dashboard has 12 widgets of data that will help you understand how much social interaction your website gets both on and off site. It includes:
- Where people are engaging about and sharing your site
- Where your social traffic is coming from and how much it’s worth
- Influence of mobile devices on you social media traffic
- How your campaign performance compares