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Digital Business Mastery

DIY Digital Business Mastery

Rated 4.50 out of 5 based on 2 customer ratings
(2 customer reviews)

$1,998.00 $998.00

The Do-It-Yourself Roadmap to Business Success Online

Do you struggle with understanding how to manage your website, drive traffic and sales from social media channels like FaceBook, be found on Google Search for key phrases directly related to your business? Do you cringe at the thought of paying for web developers, SEO specialists, and marketing gurus? Do you just wish there was a way to have a better understanding of this digital age that affects your business more and more each day?

You’re not alone. In fact, we’ve been training small and mid-size businesses how to control their online presence, and grow there their businesses through strategic measurable marketing strategies now since 2009. And in our DIY Digital Business Mastery training, we’ll teach you exactly how to do it too!

Start Date: Monday, June 10th, 2018
Sessions: 2:00 PM – 4:00 PM EST (6 Weekly Sessions)
Difficulty: Beginner to Advanced

Implementing and growing your business through online tactics today requires knowledge in multiple areas. The good news is that tools now exist empowering anyone to implement, manage, and grow their business using online strategies.

Join us for this comprehensive program delivered online (recorded for later access) via live training sessions over 6 weeks, and master your online presence.

Category: Optimization
  • Description
  • Course Outline
  • FAQ
  • Reviews (2)

Description

This online marketing training course is a must for any business trying to grow their business using online strategies. From the solopreneur to the mid-sized enterprise, understanding the components that contribute to a successful online strategy is crucial to success.

During this intensive 6 week program, we will start with the basics of how to build, manage and optimize your own website regardless of technical knowledge. Where to host and how to secure your business against the world of nasty hackers.

Next, we’ll approach free marketing strategies like social media and search engine optimization, to paid campaigns like Google Adwords, to nurturing prospects into paying clients utilizing automated email campaigns. All focussed to get more eyes on your products and services.

Every great online strategy is surrounded by optimization, and we’ll dive deep to identifying clearly what’s working in your business and where you need to focus attention to maximize ROI.

And finally, we’ll show you how to go about outsourcing those aspects of your business you’d like to handoff with confidence. Confidence knowing you are able to evaluate performance and manage the relationship with clearly defined goals directed at success.

Course Objectives

The primary objective of DIY Digital Business Mastery is to provide you with the knowledge to do-it-yourself from start to finish. This is an all-encompassing training, that will walk you through the process from start to finish.

On conclusion of the training, you will be able to create, implement, manage and optimize your online presence. And when you’re ready to grow, you’ll have the confidence to outsource those aspects of your business your ready to handoff, with the confidence of managing a profitable and positive working relationship.

Course Requirements

This training starts from the beginning and has no prior requirements. We will use a fictitious company from scratch as you watch us walk through the entire process.

Workload

Each week we will run a live webinar training session (2 hours) which will be recorded for later access. Additionally, you will need to invest 2 to 4 hours per week implementing the strategies. Of course, the more time you put into the program, the faster you will progress your business.

Course Outline

The DIY Digital Business Mastery program consists of weekly webinars which are live calls for students to attend. These sessions are recorded for later viewing and anytime access and application.

Additionally, this training includes 12 months of unlimited email coaching support available as you apply the training in your own business.

The following is a general outline of the course content:

Section 1: Your Digital Real Estate

  • Hosting and online security
  • Building your WordPress Website
  • Content and Navigation Setup
  • Managing your Website
  • Marketing Profiles and Accounts

Section 2: Going to Market

  • Social Media Marketing
  • Content Marketing and Strategy
  • Search Engine Optimization
  • PPC Paid Online Advertising
  • Email Marketing
  • Video Marketing

Section 3: UX and Conversion Optimization

  • Marketing Analysis
  • User Experience Analysis
  • Experiments and Optimization
  • Automation

Section 4: Grow Your Business

  • eCommerce
  • Outsourcing
  • Resources and Tools

Programs, software, and services to be utilized throughout the training:

  • WordPress
  • FaceBook, YouTube, Instagram
  • Google Adwords, Facebook Ads Manager
  • Word, Excel
  • SEM Rush
  • Google Analytics, Google Optimize
  • Inspectlet
  • Hosting Services
  • Domain Services

 

FAQ

Is there an ongoing monthly fee to access the Training and its recordings?
No, your access to the course is a one time charge.

Do I need to be a technical person to benefit and understand the training?
Definitely not! We start from the basics and walk with you through each module. The idea is to take you from the beginning and walk you through to a successful online presence.

How long do I have to complete the course?
There is no time limit; however, new sessions are released each week and to progress to the next session. 

Is there a certificate of completion provided?
Yes! In fact, the DIY Digital Mastery training certificate is a mandatory certificate for our iGSM Marketing Certification program.

Do you provide multi-user access?
Each course registration provides one user license. For companies with 5 or more registrants, please contact us for information on our corporate programs.

I have more questions?
Please contact us with any additional questions. We’re here to help.

2 reviews for DIY Digital Business Mastery

  1. Rated 5 out of 5

    Jacob Smith – December 14, 2017

    I am a fresh graduate, embarking on my professional journey when I hit a snag. I have been handling my father’s business since his retirement and was facing difficulties while expanding my brand. I realized that the marketing landscape has considerably changed over the year, and tends to lean towards digital marketing. That’s why I approached GILL Solutions to sign up for their DIY Digital Business Mastery training program. They conduct a total of 8 weekly sessions detailing various aspects of strategic measurable marketing strategies. After the completion, I not only got the certificate, but the working knowledge that is helping me expand my business.

  2. Rated 4 out of 5

    Adam Alford – February 2, 2018

    I operate a small garments distribution agency in Toronto, Canada and my business was facing problems upon expansion. One of my colleagues suggested that I contact GILL solutions for enrolling in their DIY Digital Business Mastery training to get a better idea of the digital landscape. I can’t thank them enough for making the concepts clear. It was conducted over an 8 week period and the results have been amazing.

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