What do you know about Pay-per-click advertising and optimizing PPC campaigns? Did you know that Pay-per-click campaigns are one of the most popular ways to direct more traffic to your website? Better yet – a PPC Campaign (when done right) can actually direct more quality traffic to your website. This is done using strategically crafted advertisements […]
advertising campaign
The Pros and Cons of Using Facebook Advertising
When it comes to Facebook Advertising – where do you stand? In the past (not so very long ago), businesses easily survived without advertising online. Companies didn’t have departments set up for online customer relationship management. And they didn’t need an online footprint. However, things don’t work that way anymore. Consumers now actively search the […]
7 Wауѕ a Gооglе AdWоrdѕ Sресіаlіѕt Can Mаkе Yоur Ad Cаmраіgn Mоrе Prоfіtаblе
Dо уоu uѕе AdWоrdѕ tо advertise уоur business? Are you self-managing your ad campaigns, or have you enlisted the assistance of a Google Adwords specialist? If you’re already familiar with AdWords, then уоu know it doesn’t take much tо ѕеtuр аn ассоunt, pick keywords, buіld ad grоuрѕ and ѕtаrt generating trаffіс to уоur wеbѕіtе. Yоu аlѕо […]
Google Adwords Auto Ad Suggestions – Serious Impact on Your Campaigns
What do you know about automated ad placement? More specifically, are you utilizing auto ad suggestions for placement of ads on your site? Such as those offered by Adsense. Auto Ads (AdSense Auto Ads by Google) is a new inclusion in AdWords’ offerings. It’s a tool designed to better optimize your ad selection and conversion strategies. […]
Using Google Display Planner to Create Effective Display Campaigns
Do you run Display Campaigns? Would you like to learn a more effective way of running profitable ads? Google Display Planner may be the answer. Google AdWords is divided into two distinct networks; the first is the Search Network, and then the other is the Display Network. When you decide to run ads on the […]