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advertising campaign

Aug 28 2018

The Most Effective Way of Optimizing PPC Campaigns

PPC Campaigns

What do you know about Pay-per-click advertising and optimizing PPC campaigns? Did you know that Pay-per-click campaigns are one of the most popular ways to direct more traffic to your website? Better yet – a PPC Campaign (when done right) can actually direct more quality traffic to your website. This is done using strategically crafted advertisements […]

Written by George Gill · Categorized: Advertising, Business Strategy · Tagged: advertising campaign, conversion optimization, paid advertising, PPC

Jan 23 2018

The Pros and Cons of Using Facebook Advertising

Pros and Cons of Facebook Advertising

When it comes to Facebook Advertising – where do you stand? In the past (not so very long ago), businesses easily survived without advertising online. Companies didn’t have departments set up for online customer relationship management. And they didn’t need an online footprint. However, things don’t work that way anymore. Consumers now actively search the […]

Written by George Gill Jr. · Categorized: Advertising, Marketing · Tagged: advertising campaign, FaceBook Advertising, paid advertising, retargeting, social media advertising

Dec 19 2017

7 Wауѕ a Gооglе AdWоrdѕ Sресіаlіѕt Can Mаkе Yоur Ad Cаmраіgn Mоrе Prоfіtаblе

marketing specialist

Dо уоu uѕе AdWоrdѕ tо advertise уоur business? Are you self-managing your ad campaigns, or have you enlisted the assistance of a Google Adwords specialist? If you’re already familiar with AdWords, then уоu know it doesn’t take much tо ѕеtuр аn ассоunt, pick keywords, buіld ad grоuрѕ and ѕtаrt generating trаffіс to уоur wеbѕіtе. Yоu аlѕо […]

Written by Lorie Gill · Categorized: Advertising, Business Strategy · Tagged: advertising campaign, conversion optimization, google adwords, google analytics, keyword research

Dec 11 2017

Google Adwords Auto Ad Suggestions – Serious Impact on Your Campaigns

What do you know about automated ad placement? More specifically, are you utilizing auto ad suggestions for placement of ads on your site? Such as those offered by Adsense. Auto Ads (AdSense Auto Ads by Google) is a new inclusion in AdWords’ offerings. It’s a tool designed to better optimize your ad selection and conversion strategies. […]

Written by George Gill · Categorized: Advertising, Business Strategy · Tagged: Adsense, advertising campaign, Auto ad suggestions, google adwords, PPC

Dec 05 2017

Using Google Display Planner to Create Effective Display Campaigns

Google

Do you run Display Campaigns? Would you like to learn a more effective way of running profitable ads? Google Display Planner may be the answer. Google AdWords is divided into two distinct networks; the first is the Search Network, and then the other is the Display Network. When you decide to run ads on the […]

Written by George Gill · Categorized: Advertising, Business Strategy · Tagged: advertising campaign, Display planner, google adwords, google tools

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Business Strategy

GILL Solutions Management Is an Industry Game Changer in Canada

March 9, 2022 By George Gill

GILL Solutions Management takes pride in its ability to deliver world-class digital solutions for reasonable costs. We’re an experienced team that works with businesses in identifying the most optimal ways to … Continue Reading about GILL Solutions Management Is an Industry Game Changer in Canada

Important Benefits of Facebook for Your Business

May 15, 2020 By George Gill

Whether you are a person who likes social media or not, if you're in business, there is a good chance that at some point you've considered FaceBook for your business. Understanding what the benefits are, is an … Continue Reading about Important Benefits of Facebook for Your Business

Before You Start – Is Social Media Marketing Profitable

May 14, 2020 By George Gill

We all know Social Media is popular. But before your business goes down the path of investing resources and budget into this marketing channel, you need to know what to expect. Most importantly can it be profitable … Continue Reading about Before You Start – Is Social Media Marketing Profitable

Do You Have to Pay for Search Engine Optimization

May 12, 2020 By George Gill

Every business I have ever spoken to has unanimously agreed, they would love to be on page one of Google for the keywords directly related to their business. Most believe they deserve to be at the top, and the … Continue Reading about Do You Have to Pay for Search Engine Optimization

How Important is Conversion Optimization to Your Business

May 11, 2020 By George Gill

With over 20 years in the digital marketing field, the number one approach to quickly generate the greatest impact on a business's results that I've witnessed has been accomplished through conversion rate … Continue Reading about How Important is Conversion Optimization to Your Business

Why is Siteground so expensive vs competitors

Why is Siteground so Expensive vs Competitors

May 7, 2020 By George Gill

Hosting your website is a very big deal for many reasons that we'll discuss in this article. Siteground is a hosting company (click to see Siteground's current offer) we often recommend, even though they tend to be … Continue Reading about Why is Siteground so Expensive vs Competitors

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GILL Solutions Management
7901 4th St. N STE 4155
St. Petersburg, FL 33702

GILL Solutions Management
3080 Yonge Street, Suite 6060
Toronto, Ontario M4N-3N1

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Peterborough, Ontario, K9H 7R4

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