Hosting your website is a very big deal for many reasons that we’ll discuss in this article. Siteground is a hosting company (click to see Siteground’s current offer) we often recommend, even though they tend to be a little more expensive than their competitors. We’ll answer why and what you should look for in your […]
Small Business Blog
Most Important Metrics for Better Business Results
Successful businesses are built on exact, timely, and relevant data. You can only hope to make the best business decisions if you have the information and insights necessary to support your strategy and your approach, or even to help you adapt and optimize your strategy for the latest trends in the industry and keep pushing […]
Why Go For Social Media Advertising
For the longest time, traditional advertising platforms lorded it over the field. Of course, TV, radio, and print naturally dominated because of the simple fact that back then, they were pretty much the only choice for entrepreneurs who want to promote their businesses. It just so happens that that is no longer the case these […]
Types of Social Proof That Can Help You Improve Conversions
Source: Freepik In psychology, social proof is a phenomenon that individuals conform to the attitudes and actions of the masses. This theory was proven by a simple experiment conducted by Solomon Asch. The famous psychologist invited college students to participate in the experiment and broke them up into several groups. Each group was given a […]
Conversion Optimization Strategies – Crazy Important for your Website!
Do you rely on “gut feeling” when making digital marketing decisions for your website? Is it a struggle to convert leads into sales? Are you applying conversion rate optimization strategies? For small businesses, resources, time, and effort are burned bouncing from one strategy to the next. Web content is posted without an in-depth understanding of […]
